DV8 Sports
[heading subtitle="Kickstarter"] [/heading] DV8 Sports wanted a way to build awareness to the launch of their brand new golf product. The Design and Marketing teams decided to launch a Kickstarter campaign…
- Discipline
- UX & Product · Motion
DV8 Sports wanted a way to build awareness to the launch of their brand new golf product. The Design and Marketing teams decided to launch a Kickstarter campaign that not only appealed to the casual golfer, but addressed and countered all of the potential arguments to the hardcore traditionalist. Through Video and Web, we were able to produce a result that truly speaks for itself. DV8 Sports was quickly featured on famous trend outlets such as The Awesomer, Gizmag, Fox Sports, and more. We achieved our goal of $50,000 on Kickstarter in 15 days, and finished with $85,442.
Campaign Video shot on Canon 5D Mk II. 1080p RAW with Magic Lantern. Edited in Premiere Pro and After Effects.
Thank you so much!